Sunday, May 31, 2009

How to Attract People to Your MLM Business contd...


"People need to be part of something special. They need crusades. If we don't stand for something, we'll fall for anything. I always speak of the big goal and how it can change all our lives for the better. As we begin to see the big goal together, we begin to move towards it together.

An interesting challenge with mlm is it is typical to have wonderful products or services to sell. So wonderful, most people get very wrapped up in them and lose sight of what business they are in. While it is true that each of us is a retail outlet for our products, it is also true that - He who has the most outlets wins! It seems to me that if you are aiming at a retail sale, it would take a lucky ricochet to hit a new team member or outlet. At the same time, if you are aiming at a new outlet, the worst that could happen is you would get a retail sale, because you demonstrate your products even with a recruiting presentation. So, I believe it is important that you only set appointments with potential new team members based on the opportunity and never on the products or services that you offer.

The Bottom line is to be Passionate, and emotional, and wrap your prospects up in the excitement!

Thank you
Mark Acciard"

How to Attract People to Your MLM Business...



Attracting top quality people it's a lot like hunting. When you go hunting, it's important to know something about the beast you're hunting. You need to know where they live, what and when they eat. You need to know something about how they live, their families, what they like and don't like. If you know these things you can figure out how to be more effective hunting them.

The same thing applies when you are hunting for new team members. It is very important to understand human nature. Read How to Win Friends and Influence People. This book is a very valuable tool in understanding human nature. People are emotional creatures. Almost every decision they make is an emotional one. At first I thought we were ruled by logic. What I found out is that people make their decisions based on emotion and they justify those decisions with logic. I also found out that when I approached people about joining forces with me, the more logical reasons I gave for the alliance, the more skeptical they became.

It was only after I became very emotional about what we were putting together did they begin to respond to me favorably. What I learned by this was, the more logically you approach someone, the more skeptical they become. And, the more emotionally you approach someone, the more excited they become. I also found that if you speak from your head, people will respond to you with their head and become skeptical. If you speak from your heart, it bypasses their skeptical brain and hits them straight in their emotional heart. Then they start to get excited about what you're doing and want to join you."